How to Woo Google: SEO & PPC Strategy for B2B

A B2B SEO + PPC Strategy to improve your ROI

A lot of marketers get flustered when it comes to discussing SEO. It’s just so much easier to pursue a paid ads strategy, so you can be certain that you’ll get an ROI – even if it’s costly. But what happens when that budget gets cut? All of a sudden, you’re facing big trouble. The visitors you were relying on to buy are no longer driven to your site – and the lack of a strategic SEO campaign means you’re not getting the organic traffic you need to bring in revenue.

In this whitepaper, you’ll get a step by step plan to build up your organic rankings positions – while gaining key strategic insights from the paid campaigns you’re already running. From technical issues that could impact your ability to rank, to a smart approach to content marketing to boost visibility, How to Woo Google is the guide to B2B SEO you’ve been looking for.