Two unusual ways to use old fashioned job titles for innovative B2B targeting in 2020
Most B2B marketers use job titles to target personas. Unfortunately, many of these targeting strategies result in bad outcomes, especially in 2020.
In this free PDF, we lay out two unusual ways to use old fashion job titles and job history to innovate your targeting using tools that are easily available to you right now.
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For B2B enterprises wanting scalable demand gen or ABM ROI, LeadCrunch uses artificial intelligence to create lookalikes of best-fit prospects and then generates demand at all levels of the marketing and sales funnel.